See your app’s visibility
Market by market

Analytics measures your app’s search visibility across the keywords you track. It combines measured search volume and ranking position into a visibility index, alongside ranked-keyword counts, top-10 positions and competitor share of voice. These are search visibility metrics, not downloads, revenue or conversion data.

Spek collects daily App Store ranking observations for the tracked keywords in your target markets. Analytics builds its trends from those observations. While a new observation is arriving, it keeps the latest measured value visible; a metric that has not been measured yet shows a waiting state.

Your app and your accepted competitors are compared across the same tracked keyword set, using the same measured search volumes. Share of voice shows each app’s portion of that combined visibility. Choose a competitor to compare its visibility trend with yours. This comparison describes the keywords you track, not a competitor’s entire search presence.

Analytics follows the target markets saved in your Agent setup. After a market’s first run creates its tracked keyword set, its daily ranking history starts building. Use the storefront picker to view a market’s own rankings and competitors. Spek remembers your last selected storefront for that app across visits and devices.

Switch between 30-day and 90-day windows to explore the observations Spek has collected. History starts with the first recorded rankings, so a newly tracked market needs daily observations before a trend appears. Spek does not backfill dates before tracking began, and the keyword table shows the available standings while history builds.