Overview
Spek is one sidebar and a settings area. This page says which page answers which question, so you spend less time looking.
The sidebar
- Agentis the review inbox and the agent's own setup. Most days this is the only page you need.
- Editor is your listing, per market. Applied proposals land here. It opens a second sidebar that also holds Experiments (custom product pages and page tests, when Apple has made your app eligible) and Events (in-app events).
- Analytics shows tracked keyword rankings, search visibility and competitor share of voice for a selected market.
- Competitors is who you are measured against, using each storefront’s evidence for your app’s shared competitor list.
- Changelog is what changed on your listing and when.
Settings
Settings opens from your name at the bottom of the sidebar: profile (name, role, and photo — Change opens the edit pop-up), members, integrations, workspace, and Billing. Workspace is the summary of the logo, name, members, apps, connected store accounts, and credits. Integrations is still where store connections are managed in full. Billing shows the subscription, credits, members, payment details, and invoices. Change plan opens a Select a plan pop-up on this page.
Common questions
Where is keyword research?
There is no separate keywords page for customers. The research drives the agent's proposals, and the reasoning behind any one keyword is on its card. See how the agent picks keywords.
Start with a concrete proposal or market question so you can inspect the supporting context in the appropriate view. The customer workflow connects research to review and drafts. It does not require navigating to an internal keyword-management surface or guessing a dashboard URL from a metric name.
Why do I see fewer pages than a colleague?
Some surfaces depend on App Store eligibility and others are enabled per workspace. Experiments and Events wait for Apple's eligibility state, while Agent chat is available after setup, including before your first run.
Where should I start when I want to improve a listing?
Start on Agent if you need researched suggestions, or open the Editor if you already know the exact wording you want to change. Agent proposals let you review an individual recommendation; the Editor lets you check accepted changes together in the complete listing for a locale. Analytics is where you return to observe rankings after tracking begins. These pages serve different stages of the same task, so a saved Editor draft should not be mistaken for a completed publish or an Analytics result.
Where do I check whether a change reached the store?
Read the outcome of the publishing action and compare it with the current provider state for the relevant app and locale. The Editor's Draft and Live views help distinguish your working text from the synchronized App Store Connect values. The public store page can update later than the provider's editable record. Changelog provides history when the corresponding store information is available. If an operation reports uncertainty, follow its recovery guidance rather than sending the same change again just because the public page has not refreshed.
Where do workspace settings differ from app settings?
Workspace settings cover the team, connected store accounts and commercial context shared by the workspace. Agent markets, competitors and listing drafts belong to the selected app. Before changing something, identify whether the intended effect is on one app or the team that owns several apps. A billing or membership task should start from the correct workspace; a localized metadata review should start from the correct app and market. This helps avoid investigating an app-level issue in an unrelated account or workspace.
What should I include when sharing a task with a teammate?
Name the workspace, app, market and section, then describe the decision you need. For example, a wording review should identify the draft field and locale; a ranking question should identify the keyword and observation period. Teammates still need their own workspace access to use the relevant page, and a shared link does not grant new permissions. Keep private credentials out of task descriptions. Specific context makes it easier to find the same view and prevents two people from reviewing different markets while assuming they are looking at one result.